Top Performing Portfolio of Games Available in the U.S. for the First Time

CHICAGO, December 9, 2024 – Allwyn North America today announced the launch of its portfolio of top-performing games in partnership with the Michigan Lottery. 

With a library of over 300 unique games, Allwyn e-Instants have proven popular in Europe, including the first game available for Michigan players – Super Cash Bolt. The successful Cash Bolt™ series has consistently been a top performing game for the UK National Lottery, the Irish National Lottery and Loterie Romande in Switzerland. 

“We are excited to partner with Allwyn to introduce Super Cash Bolt to Michigan lottery players. This innovative e-Instant game ushers in a new era of digital gaming with its dynamic features and immersive gameplay,” said Suzanna Shkreli, MSL Commissioner. “We’re always looking for ways to enhance player engagement, provide convenience, and deliver exceptional entertainment, and this game reflects our commitment to offering experiences that resonate with our players.” 

The game Super Cash Bolt has been customized for the Michigan State Lottery as part of Allwyn’s content strategy, which is rooted in understanding the local market and players, and providing a diverse array of games that meet different player needs.

“We deliver tailored, immersive gaming experiences for players. We help lotteries build engagement in a digital world, by offering players what they want – an engaging experience, immersive animations, and options for short or long-form gameplay,” said Wayne Pickup, CEO of Allwyn North America. “We can’t wait to unleash the full capability of the Allwyn catalog in the U.S.”

Allwyn North America has been working in partnership with IWG  to deliver its games via IWG’s InstantRGS, creating a simple and fast solution to bring games into market, and eliminating the need for additional technical development by the iLottery platform.

Allwyn is a full service lottery operator, supplier and business partner to North American lotteries, with a reputation as a global leader in innovation. Allwyn is dedicated to responsible gaming practices and delivering industry-leading solutions that resonate with players and partners alike.

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About Super Cash Bolt

Super Cash Bolt key features include:

  • Tailored gameplay: A unique gaming experience designed specifically for Michigan players
  • Engaging mechanics: Symbol collection, cascading grids, interactive bonus rounds, extended play experiences, and a standalone prize game.
  • Visual excellence: Vivid animations, cutting-edge graphics, and a neon aesthetic create an unparalleled and energizing gaming experience.
  • Flexibility: Dual-orientation play in portrait and landscape modes allows players to enjoy the game in their preferred format, offering the freedom to play anytime, anywhere.

Super Cash Bolt offers prize potential of up to $150,000 and wager options ranging from $0.10 to $30.00, making it accessible to a wide audience.

About Allwyn North America

Allwyn North America is a full service lottery operator, supplier and business partner to North American lotteries. We make play better for all with innovative lottery technology and services, engaging content, and tried-and-tested playbooks that responsibly grow lotteries’ playerbase, revenue and returns to good causes over time. As the private manager of the Illinois Lottery, we work in partnership with the Department of Lottery to operate a modern lottery that benefits the people of Illinois.  For more information see: www.Allwyn-NorthAmerica.com.